|
sponsored by the people's government of anhui province and organized by the china tourism academy, the publicity department of the anhui provincial party committee, the anhui provincial department of culture and tourism, and the people's government of hefei city, the 14th anhui international culture and tourism festival is about to kick off. the opening ceremony will be held in hefei on september 10th. as an important platform for the integration of culture and tourism development in anhui province, this event will showcase the unique charm of anhui through a variety of cultural and tourism activities, and demonstrate the outstanding achievements of anhui's cultural and tourism industry development to the world. in the southern part of anhui province, huangshan, chizhou, anqing, and xuancheng form a super ip—great yellow mountain. to enhance visitors' experience of the beauty of great yellow mountain, anhui continuously explores the cultural essence of "great yellow mountain," integrates high-quality tourism resources, and innovates promotional models. the province is dedicated to establishing the brand image of "great yellow mountain as a world-class leisure and wellness tourism destination." this culture and tourism festival will further promote key products and projects of great yellow mountain as a world-class leisure and wellness tourism destination, creating a selection of premium travel routes. this initiative aims to allow tourists to fully appreciate the unique charm of great yellow mountain, experience its rich cultural and natural resources, and elevate the great yellow mountain tourism brand to new heights. to further expand the impact of this tourism festival and fully present the image of "beautiful anhui, welcoming guests from all over the world," anhui's culture and tourism sector will engage people through a series of online and offline interactive activities, allowing more individuals to experience the unique charm of anhui. from september 3rd to 9th, promotional videos of anhui will be played on large screens in the commercial centers of ten major cities including beijing, shanghai, chongqing, shenyang, shenzhen, hangzhou, and tianjin, showcasing anhui's picturesque landscapes and profound cultural heritage to the nation.
source: anhuinews.com
|
