recently, the 2023 costa rica expomovil auto show grandly opened in san jose. as the largest automotive exhibition in costa rica organized by the costa rican association of vehicle and equipment importers (aivema), more than 50 leading automobile brands in the local market participated in the auto show, including chevrolet and toyota.
jac exhibited 15 models, including js4 and e-j7, the “twins car” series of fuel vehicle and electric vehicle respectively, and invited five well-known local kols, such as castillo to be jac’s brand ambassadors. the rich and complete product lines and professional and detailed explanation of highlights attracted a lot of attention to the jac booth and established a new brand image.
during the auto show, la republica, an authoritative local newspaper in costa rica, reported jac’s excellent performance on the front page of the news. in particular, jac’s new energy products received high praise and were hailed as the “green energy frontrunner” of costa rica.
jac refreshed its success record again at the week-long expomovil auto show. up to now, the terminal sales volume of jac passenger cars in the current month has reached more than 70 units, of which electric vehicle sales account for 60%. jac products are increasingly popular among costa rican consumers. it is believed that jac will continue to bring users a renewed travel experience in the future, create the future with technology, and lead the industry with innovation.